Britain Dr Martens

FILE - In this Wednesday, April 23, 2003 file photo, a pair of Dr. Martens 1460 workboots, as interpreted by designers Michael & Hushi, are part of an exhibition of Dr. Martens boots in New York. The maker of Doc Martens boots, the chunky-soled footwear once championed by rebellious young people but now favored by celebrities like Rihanna, plans to sell shares to the public as the existing owners seek to profit from growth of the iconic brand. Dr. Martens Ltd. said Monday, Jan. 11, 2021 that current investors plan to sell at least 25% of their stake in an initial public offering on the London Stock Exchange. (AP Photo/Joe Kohen, file)

LONDON (AP) — The maker of Dr. Martens boots, the chunky-soled footwear once championed by rebellious young people but now favored by celebrities like Rihanna, plans to sell shares to the public as the existing owners seek to profit from growth of the iconic brand.

Dr. Martens Ltd. said Monday that current investors plan to sell at least 25% of their stake in an initial public offering on the London Stock Exchange.

Permira Funds, a London-based private equity investor, bought Dr. Martens for $400 million in 2014. Dr. Martens Chief Executive Kenny Wilson said the IPO underscored the brand’s “global growth potential” after revenue increased by 39% over the past two financial years to an annual $900 million. The company is expanding online sales to complement revenue from 130 shops in 60 countries.

“Our iconic brand appeals to a diverse range of consumers,’ ” Wilson said in a statement to the stock exchange. “We have invested massively to ensure that we deliver the best digital and store experiences to connect with our wearers.”

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